Business development
The field of commerce, business development comprises a number of techniques and responsibilities which aim at attracting new customers and at penetrating existing markets. Techniques used include:
* intelligence gathering on customers and competitors
* generating leads for possible sales
* advising on, drafting and enforcing sales policies and processes
* follow-up sales activity
* formal proposal and presentation management and writing
* pitch and presentation rehearsals
* business model design
* ac**Banned Word**anning and performance monitoring
* proposition development and campaign development
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